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Research Methods
Definition
Brainstorming is to set the problems found from the
results of the consumer survey as the topic and let the relevant researchers
and specialists suggest measures to solve the problems in a meeting
and look for an opportunity for a new concept idea.
Definition
Scenario making is to bring out a concept idea based
on the consumer needs and complement and improve the idea by finding
possible problems and countermeasures through making scenario using
the situation where the target user applies the idea to actual life.
Existing
scenario
Scenario making using the existing
products - suggesting problems and consumer needs
Defining
solution concept and setting up specifications
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